Turn Sales Into Your Strength.

Replace inconsistent selling with a simple, scalable process that leads to big wins.

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Design and Replicate Your Ideal Sales System
Measure the Effectiveness of Every Rep
See Steady Growth in Skills and Revenue

When it comes to selling, most companies are winging it.

Even with strong lead flow and talent on your team, sales without the right foundation makes revenue unpredictable, growth impossible, and causes leaders to stress about these challenges:
Lack of sales structure causing low close rates and long sales cycles.
Reps struggling to guide conversations and advance deals organically.
Coaching and training being reactive and inneffective.
At BridgeSelling™, we believe it's possible to run a winning sales function that doesn't rely on luck or talent.  
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What We Do:

Make sales a predictable repeatable motion without losing the customer centric approach.

Solidify a Sales Process That Truly Works

Many sales processes are optimized around the wrong things. We fine tune yours around what is proven to drive revenue and put it in a language your whole team will understand.

Train Teams to Sell With Clarity and Confidence

Sellers perform to the level of their training. From veteran reps to new hires, our training is designed to raise the floor for all.

Help Sales Leaders Coach More Effectively

Pipeline reviews and forcasting sessions aren’t enough. Through better sales structure and scoring the right things, we help leaders become dynamic coaches that reps want to learn from.
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Sales leaders have so much on their plate...

From managing teams to executing strategies, it’s impossible to catch all the small details that can make a big difference in results. 
After years of working with revenue teams and analyzing hundreds of sales calls we’ve developed a specific process that brings clarity and simplicity to a sales function.

Our model is easy for reps learn, simple for leaders to coach to, and complements, not competes with other sales methodologies. 

We're proud of our results, which include:
Helping teams double close rates
Shortening time to first sale by 75%
Tripling revenues in 30 days  
Scaling teams by 4x without sacrificing quality
Jonny Holsten

— Founder & CEO

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What Sales Leaders and Reps are Saying:

“Before working with BridgeSelling™ I lacked confidence in my sales calls and every conversation was different than the last. Working with BridgeSelling™ helped me structure my calls in a new way that gave me clarity and made it easy for customers to buy.”

Inbound Sales Rep

"When we rolled out the Bridge Training, we honestly didn’t expect to see results this fast, but it completely changed how our new hires approached their calls. The training broke down sales in a way that made sense, especially around developing the ‘why’ behind the customer’s decision to move forward."

Team Leader

Managing 10+ Reps

“In my first leadership role, working with BridgeSelling™ has made a big impact on my ability to train new reps and coach my team. The unique call flow they developed for us helps me better score my reps and give them guidance that raises performance and customer experience.”

Sales Team Leader

Managing 10+ Reps

“In the past, I was trying to juggle new hire training and managing our sales floor. With the help of BridgeSelling™, I’ve been able to step back and focus on managing while our team leads are confidently and effectively leading the trainings.”

Sales Manager

Leading 50+ Reps

“Our sales reps and leaders love working with BridgeSelling™. The tools they gave our people have greatly impacted our training, coaching, and led to record numbers as a sales department in a short period of time.”

Executive VP

Overseeing 4 Sales Managers and 50+ Reps

“I’ve been in my industry for 22 years, and our close rate was already above average. But working with BridgeSelling showed me there was still a better way to do things. They helped us refine how we show up for our prospects and equipped us with a system that’s already led to new deals we wouldn’t have landed otherwise.”

Business Owner and Team Lead

"The framework helps me understand where we are in the call, making it easier to guide prospects through all the important information that leads to the best solution for them. It taught me how to tackle tougher topics with confidence and, more importantly, how to better qualify customers so we can truly help them."

Sales Rep

"The tools and frameworks that BridgeSelling™ has given our team make navigating sales conversations 10x easier. I feel confident selling and credit a lot of my success as a first-time salesperson to the training and coaching they’ve given me."

Inbound Sales Rep

“One of our brand-new reps came out of training and landed 7 full applications in her first two weeks—all because she felt confident in her conversations and knew how to connect with the customer’s needs. The Bridge Training gave her (and the rest of the team) a solid foundation to build on. It's been a huge win for our onboarding process.”

Team Leader

Managing 10+ Reps

“What stood out most was their ability to coach with both kindness and precision. They helped me and my team level up without ever making us feel behind. I’m now more confident, more efficient, and more effective in how I lead and grow the business. If you get the chance to work with Jonny and Erin, take it. You’ll be glad you did.”

Business Owner and Team Leader

"BridgeSelling™ completely changed how I feel about getting on the phone. I used to feel unprepared and overwhelmed with just a script in front of me. Now I actually know how to guide the conversation and stay in control."

Sales Rep

"The tools and frameworks that BridgeSelling™ has given our team make navigating sales conversations 10x easier. I feel confident selling and credit a lot of my success as a first-time salesperson to the training and coaching they’ve given me."

Inbound Sales Rep

“Our sales reps and leaders love working with BridgeSelling™. The tools they gave our people have greatly impacted our training, coaching, and led to record numbers as a sales department in a short period of time.”

Executive VP

Overseeing 4 Sales Managers and 50+ Reps

“In my first leadership role, working with BridgeSelling™ has made a big impact on my ability to train new reps and coach my team. The unique call flow they developed for us helps me better score my reps and give them guidance that raises performance and customer experience.”

Sales Team Leader

Managing 10+ Reps

“I’ve been in the mortgage business for 22 years, and my close rate was already strong—about 152% of the industry average. But working with Jonny and Erin showed me there was still a better way to do things. They helped me refine how I show up for my referral partners and equipped me with a system that’s already led to new deals I wouldn’t have landed otherwise.”

Business Owner and Team Leader

“Before working with BridgeSelling™ I lacked confidence in my sales calls and every conversation was different than the last. Working with BridgeSelling™ helped me structure my calls in a new way that gave me clarity and made it easy for customers to buy.”

Inbound Sales Rep

"The framework helps me understand where we are in the call, making it easier to guide prospects through all the important information that leads to the best solution for them. It taught me how to tackle tougher topics with confidence and, more importantly, how to better qualify customers so we can truly help them."

Sales Rep

"The tools and frameworks that BridgeSelling™ has given our team make navigating sales conversations 10x easier. I feel confident selling and credit a lot of my success as a first-time salesperson to the training and coaching they’ve given me."

Inbound Sales Rep

“What stood out most was their ability to coach with both kindness and precision. They helped me and my team level up without ever making us feel behind. I’m now more confident, more efficient, and more effective in how I lead and grow the business. If you get the chance to work with Jonny and Erin, take it. You’ll be glad you did.”

Business Owner and Team Leader

"BridgeSelling™ completely changed how I feel about getting on the phone. I used to feel unprepared and overwhelmed with just a script in front of me. Now I actually know how to guide the conversation and stay in control."

Sales Rep

“In my first leadership role, working with BridgeSelling™ has made a big impact on my ability to train new reps and coach my team. The unique call flow they developed for us helps me better score my reps and give them guidance that raises performance and customer experience.”

Sales Team Leader

Managing 10+ Reps

“Our sales reps and leaders love working with BridgeSelling™. The tools they gave our people have greatly impacted our training, coaching, and led to record numbers as a sales department in a short period of time.”

Executive VP

Overseeing 4 Sales Managers and 50+ Reps

“In the past, I was trying to juggle new hire training and managing our sales floor. With the help of BridgeSelling™, I’ve been able to step back and focus on managing while our team leads are confidently and effectively leading the trainings.”

Sales Manager

Leading 50+ Reps

"The tools and frameworks that BridgeSelling™ has given our team make navigating sales conversations 10x easier. I feel confident selling and credit a lot of my success as a first-time salesperson to the training and coaching they’ve given me."

Inbound Sales Rep

“Before working with BridgeSelling™ I lacked confidence in my sales calls and every conversation was different than the last. Working with BridgeSelling™ helped me structure my calls in a new way that gave me clarity and made it easy for customers to buy.”

Sales Rep

Our Three-Step Process

1

We Evaluate and Learn

First, we evaluate and understand your unique sales process, product, and customers before making recomendations or proposing changes.
2

Standardize What is Proven to Close Deals

Next, we take what is proven to close sales in your organization and combine it with our BridgeSelling™ Framework to create new systems that reps can apply instantly.
3

Help Sustain Newfound Sales Success

Then, we advise organizations on how to sustain their new sales success and take it to new levels they never thought possible.
Ready to turn sales into your strength?
Contact us today to start a conversation.

Winning sales teams don't wing it.

You don’t need more leads. You don’t need a different team.
You need a sales system that helps your team close with confidence, clarity, and consistency.

Get Your Revenue Recapture Score

Discover how much revenue your sales process is leaking and how much you could win back with BridgeSelling™.
Revenue Recapture Assessment
   It only takes 3-5 minutes
   It’s completely free
   Receive results immediately

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