A 2-Day BridgeSelling™ Group Training:
Build a Winning Sales Playbook That Actually Sticks
This is a training for sales leaders, business owners, and coaches who want to become brilliant sales strategists, create winning sales processes, and win big for the organizations they serve.
Next Training: August 10 & 11th (10am - 2pm EST)
Where: Virtually
Investment: $997 per registrant
Learn the methodology from the best-selling book, Fix Your Broken Sales Calls.
Are you tired of trying to improve sales without a concrete game plan?
We’ve seen what happens when companies try to fix a broken sales process without the right roadmap and proven process. And it’s not good.
Consistent ghosting or losing deals that felt good
Not building a true connection with buyers to understand their needs
Constant follow-up only to get rejected by perfect-fit buyers
In a world where 80% of businesses have no sales playbook and nearly 70% of sellers admit to winging it in their conversations with buyers, we’ve seen that most businesses have a 30-50% increase in revenue hiding under their nose. Simply by having a better playbook for their conversations with buyers.
In this two-day training, you’ll learn how to build a sales playbook that’s unique to your business, authentic to how you want to sell, and that truly grows sales (without the tactics that make most people hate selling).
Meet Your Trainers
Jonny Holsten and Erin Fults’ journey in sales began years ago, helping organizations clarify their marketing and sales messaging strategies. But time and time again, from small businesses to world-famous brands, Jonny noticed the same troubling trend: even with a great product and strong marketing, sales are often lost because organizations fail to master the sales conversation.
These experiences led Jonny to create the BridgeSelling™ Framework, a system that helps companies run better sales conversations. The framework clarifies an organization's sales strategy and standards while sharpening seller skills along the way.
Erin Fults serves as the Director of Strategy & Training for BridgeSelling, ensuring all clients and training attendees experience an impactful training and engagement.
You won’t just make a sales playbook; you’ll transform as a communicator.
In two half-days, you’ll learn:
Build a simple, scalable sales playbook custom to your company, industry, product, and buyer.
A Framework to Build a Sales Playbook that Fits Your Business
Simple Ways to Raise Your Sales Standard of Excellence
Ask better questions, disqualify bad-fit buyers earlier, better position your product/service, and create more excitement in your sales process.
How to Ensure New Skills Don’t Fade After The Training
Best practices to deepen your (or your team’s) skills in selling and stay sharp over the long haul.