For StoryBrand Guides Only: BridgeSelling Masterclass
This virtual training is for StoryBrand Guides who want to take their sales process and skills from average to incredible.
December 14th
Virtual from 10am to 4pm EST
Learn the methodology from the best-selling book, Fix Your Broken Sales Calls.
Are you ready to finally get good at selling?
80% of businesses owners don’t have a sales playbook. And 68% of sellers admit to winging it in their sales conversations, but that doesn’t have to be your reality.
In 1 day, you will completely transform your sales game.
When you attend the workshop, you will walk away with:
You will learn how to create your own sales framework that serves the buyer and leads the more successful selling.
A Repeatable Strategy for Every Sales Conversation
Learn how to assess your deals realistically and quantify the likelihood of your deals closing.
A Standard Scorecard That Defines Sales Excellence
You’ll learn many models and frameworks that can be applied to your own process and permanently raise your abilities to guide sales conversations.
New Skills to Go from Average to Incredible in Selling
Meet Your Trainers
Jonny Holsten
Jonny Holsten’s journey in sales began years ago, helping organizations clarify their marketing and sales messaging strategies. But time and time again, from small businesses to world-famous brands, he noticed the same troubling trend: even with a great product and strong marketing, sales are often lost because organizations fail to master the sales conversation.
These experiences led Jonny to create the BridgeSelling™ Framework. It’s a simple system that helps companies clarify their sales strategy and standards while sharpening seller skills along the way.
Erin Fults
Erin Fults has spent the last twenty years starting and running multiple service-based businesses. She’s coached individuals and teams globally—from small businesses to $100M brands—and what drives her in all of that work is helping leaders gain the clarity and confidence to communicate more effectively.
Erin serves as the Director of Strategy & Training for BridgeSelling, ensuring all clients and training attendees experience an impactful training and engagement.
A broken sales process is a revenue killer. The longer you wait to fix it, the more costly it becomes.
Ready to transform how you sell?
Register for the Workshop
Apply What Your Learn to Your Sales Process
Win More Ideal Clients Confidently
Build Your Sales Playbook
In this 2-day virtual workshop, you will get:
Live, interactive training with Jonny Holsten to learn how to customize the BridgeSelling framework for your company
A clear strategy so you never wing a sales conversation again
A standard scorecard so your team has shared language for selling excellence
A coaching plan to train your team and keep sales skills sharp
One-on-one call with Jonny after the workshop.
August 10th & 11th
11 AM - 2 PM EST
VIRTUAL
Join us for a training for sales leaders and business owners who want to master their sales process, win more business, and create a better experience for buyers.
Frequently Asked Questions:
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Business owners and sales leaders who haven’t taken the time to slow down and focus on their sales playbook and want to learn how to create a repeatable, documented sales process.
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It helps but it's not required. The training is designed to stand on its own. That said reading Fix Your Broken Sales Calls beforehand will make the two days significantly more valuable.
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A new way of thinking and a significantly higher floor as a sales leader or seller. You’ll also have a template to build your custom sales playbook around your business and a scoring system to measure sales call or deal quality.
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Fully virtual via Google Meet. You can join from anywhere. However, we ask that you be focused, engaged, and fully invested in participating.
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August 10th and 11th, 10am to 2pm EST both days. Plan for two focused half-days with breaks built in and homework after day 1.
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$997 per registrant. This includes both days of live training, access to all decks and training materials, and a BridgeSelling Playbook Template that you will build your custom playbook into.
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Yes. Many attendees are coaches and consultants who want to learn the BridgeSelling Framework. However, you may not represent yourself as a BridgeSelling practitioner of any kind or market yourself using BridgeSelling IP.
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This isn’t really a “sales training.” Most sales training teaches tactics. This training teaches you how to build a system and your own playbook. One that's custom to your business, measurable through scoring, and sustainable through a consistent training culture. You’ll leave with your own sales framework, not just learn tactics or a generic method.
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We usually gap the group at or below 10 people.
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Yes, but each person must pay for their own registration. If you have more than 3 people interested in joining, it’s recommended you reach out about arranging a private training for your team.
Still have questions?
Request a consult, and we’re happy to chat.