Replicate Your Best Sales Conversations Across Your Entire Team
Engaging sales training that sticks. Based on the best-selling book Fix Your Broken Sales Calls.
Sales leaders have so much on their plates. Adding sales training to the calendar can feel impossible…
Yet without consistent training, revenue will slip through the cracks.
Sellers lose key soft skills and wing it when revenue is on the line
Every conversation with a prospect is different from the next
Discovery is weak, qualification gets murky, and ghosting spikes
When these issues aren’t addressed, sales leaders feel them: weak pipelines, low close rates, long sales cycles, and the customer experience suffers. You don’t have to accept this average reality.
Dedicated time to hone their craft and grow as sellers.
What Your Team Gets With BridgeSelling™:
Deeper, More Effective Sales Conversations:
Your team will learn new skills that enhance discovery, qualification, matching solutions with buyer problems, disarming objections and increasing deal momentum.
A Steady Cadence of Learning and Training
Run by professional trainers who have been sellers themselves and have experience leading sales training in many environments.
A Safe, No-Risk Place to Practice
We lead your team through fun and effective practices that help them improve skills without trying new things on a real prospect.
Your sales team is the front door to your customer experience and the engine that keeps the lights on. We believe their skills deserve to be invested in.
As a sales leader, you have so many things competing for your time and energy. Even with good intentions, sales training often becomes the first thing neglected.
After working with dozens of companies and listening to countless sales conversations break down, I realized most teams never get the consistent, impactful training needed to transform as people and reach their potential as sellers.
That’s what BridgeSelling™ was created to solve. We’re proud to have trained hundreds of sellers across many industries and helped create millions in new business for our clients - simply by empowering sellers to have more confident, influential conversations with their buyers.
Jonny Holsten
BridgeSelling™ Founder & Author of Fix Your Broken Sales Calls
Modified to fit your industry, product, and buyer, we train specifically for your sales process.
Here are a few of our favorite results:
Tripling Revenue
(In 30 Days)
By establishing a regular training cadence, a sales team tripled its sales without increasing leads or hiring more reps.
Rapid Scaling
(In 12 Weeks)
With a new-hire training program and recurring training sessions, our client grew its sales force 5x, from 10 to 50+ reps.
Shorter Ramp Time
(By 75%)
After installing a new training program, an inbound team reduced rep ramp time by 75%.
Featured on:
Our framework and teaching have been featured on many business and sales platforms.
Engagement Options:
In-Person Workshops
Align your team around a new standard of excellence in their conversations with buyers. All together in person. Designed to fit our methodology with your sales process.
Best for: Team summits, SKOs, and engagement kickoffs
Starting at: $10k
Recurring Virtual Team Training
Install a consistent rhythm of group training where sellers can learn new concepts, practice in a safe environment, and leave more confident in their abilities.
Best for: Sales teams of 5+ who aren’t getting regular training
Starting at: $5k per month for 6 months
Custom Engagements
From proprietary new-hire training and sales playbook development to broader sales consulting, we create individualized projects to support you in solving your biggest sales pain points.
Best For: Organizations that need more than training alone
Starting at: Start a Conversation to determine pricing
Modified to fit your sales environment, our BridgeSelling™ Framework is the foundation of all training engagements.
You can learn more by checking out our content page or reading Fix Your Broken Sales Calls:
About the Methodology:
“If your sales calls feel awkward or ineffective, this book will show you why - and how to fix them. Jonny gets it right; when you make the customer the hero, sales get a lot easier.”
-Donald Miller, CEO at StoryBrand and Author of Building a StoryBrand
What Our Clients Say
Ready to see if we’re a good fit? Here are the next steps:
Reach Out: We’ll learn about your team, your challenges, and see if it’s a mutual fit. It typically takes 2-3 conversations to build an engagement.
Intake: Every engagement begins with a review of recordings of your sales conversations to learn about your buyers, product, and biggest gaps. We will also interview key stakeholders. This is typically a 30-day process.
Kickoff: Once we’ve studied your sales process, we’ll kick off our engagement with your team and install your sales training rhythm.
How much revenue is slipping through the cracks because of average sales conversations?
The longer this continues, the more costly the problem becomes.
Yet with focused training on the right strategy, standards, and skills, your organization can achieve substantial growth simply by having better conversations with buyers.